How to Write an About Page that Converts Readers into Leads
A Talk by Betsy Muse (Founder, Rocket Fuel Strategy)
About this Talk
Your About Page is often the second most visited page on your website. Why waste all that traffic with a boring About Page that does nothing but bounce visitors straight off the page.
You need readers to hang around long enough to learn what it is about you and your experiences that will assuage the pain or satisfy the need that brought them to your site.
In this session you will learn techniques to help you craft an About Page that makes your readers want to work with you.
Exclusive Offers
Register for this Talk to unlock these exclusive offers.
For the next two weeks, I'm offering 50% off my comprehensive website review. With a Copy Muse Copy Audit & Review, you get a conversion-focused review that will home in on areas of your website where you lose site visitors. Not to belabor the obvious... but you aren't selling anything if your site visitors bounce before you ever get to state your case.
Ticket required
For the next two weeks, I'm offering 50% off my comprehensive website review. With a Copy Muse Copy Audit & Review, you get a conversion-focused review that will home in on areas of your website where you lose site visitors. Not to belabor the obvious... but you aren't selling anything if your site visitors bounce before you ever get to state your case.
Ticket required
Step-by-Step Guide to a Kickass Conversion-Focused About Page
Ticket required
Step-by-Step Guide to a Kickass Conversion-Focused About Page
Ticket required