A talk by Sarah Eggleston
Founder,
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Categories covered by this talk
About this talk
Having spent years as a developer at IBM, I was not ready for the challenges I would encounter marketing my own company. My talk will share what I've learned in hopes you will be spared from some of the same marketing pains.
You will walk away from this session with a better understanding of what a non-marketer needs to know about SEO, content, and marketing in general.
