How to get the best conversion rates possible—with email copy that ain’t icky
A Talk by Chanteuse Marie (Email Marketing Specialist, Chanteuse Marie Media)
About this Talk
Not gonna lie:
I secretly want to be the female Ry Schwartz.
He who created the Coaching The Conversion framework used in the launch emails of A-listers such as Amy Porterfield, Todd Herman, and Joanna Wiebe. Maybe you’ve heard of them?
That’s why in my Schwartz-inspired session, we’ll talk about the all-important ingredient of high converting launch emails: EMPATHY.
Specifically...
• The 3 different types of empathy and their importance in writing emails
• How empathy shows up in emails from some of the best copywriters+coaches around
• How to give your prospects an empathy-driven makeover in their journey towards becoming customers
How about the nonbuyers? No worries, we’ll also tackle how to use empathy in postlaunch emails.
Spoiler Alert: Tobey Maguire, Anne Hathaway, Tom Hanks, and Meg Ryan all make special appearances during this 21-minute tutorial.